In this episode, I had the pleasure of discussing the challenges and insights of running a healthcare private practice with Dr. Jason Lake, a private practice optometrist, owner, and leader of two organizations, PERC and OptiPort.
In this episode, I had the pleasure of discussing the challenges and insights of running a healthcare private practice with Dr. Jason Lake, a private practice optometrist, owner, and leader of two organizations, PERC and OptiPort.
We explored the importance of understanding our best patient or customer and ensuring we know what they want. We also delved into the topic of profitability and how it relates to core values and target market. Additionally, we discussed the impact of insurance on healthcare practices and the challenges faced by practitioners due to stagnant insurance reimbursement rates. We touched on the importance of efficiency, understanding target markets, and developing a skilled team to build a successful practice.
Furthermore, we discussed the challenges of saying no to certain insurance plans and customers, as well as finding a middle ground between offering premium products and being affordable for your demographic. We also talked about the significance of understanding your practice's finances and the power of using key performance indicators (KPIs) to make informed decisions. Lastly, we emphasized the importance of knowing your core values, having a clear vision, and focusing on what matters most in your healthcare practice.
Join us as we dive into these topics and more on Practice Freedom with Mark Henderson Leary.
In this episode, you will hear:
Resources from the Episode:
Dr. Jason Lake’s Contact/Social Info:
Facebook: https://www.facebook.com/jason.lake.7
Email: jasonlakeod@gmail.com
LI: https://www.linkedin.com/in/jason-lake-od/
Website: http://www.eyecarespecialties.biz/
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